Darn it, they’re gonna like you!
One of the keys to making sales is remembering that people buy from people they like and trust. It’s the same when you’re an author marketing your works. This is a great article, whether you’re a Christian author or not.
The number one reason people buy a book is because they have a connection to the author. This connection can come in a variety of forms: They personally know the author. They have heard the author speak. They have read other books by the author. The author is an influencer they listen to, watch, or […]